Startegic Magic: Seeing Through the Blind Spots

How to stress-test your nonprofit’s strategy by seeing through the illusions, biases, false assumptions and blind spots.

Have you ever written your organization’s strategy without fully understanding your competition or your funder’s strategy? Strategies are often filled with biases and contain dangerous blind spots. These blind spots can derail what would otherwise be a rich and robust plan.

Nonprofit executives, marketers, and their funders need to be wary of — and know how to avoid — the illusions that can critically damage our nonprofit’s success.

In this very practical, how-to program, we will show you how to recognize and overcome the mind tricks we all experience while building a strategy. Is it magic? No. It’s careful and mindful self-examination. But like a magic trick, you must learn how it works in order to not let an illusion guide your decisions.

In this case-driven program, you will work in teams, playing the role of a nonprofit experiencing competitive pressures. Your teams will help identify the blind spots and how you could adjust your strategy based on the weaknesses and market gaps you have identified.